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Tag: cohort

Monthly Musings with Marilyn: Generation Nice

Posted on October 24, 2014 by Sivo Insights

More often than not, the millennial generation has been portrayed in a less than flattering light. Commonly described as narcissists, unreliable, self absorbed and lackadaisical, this growing cohort lives under a constant microscope of criticism and speculation from the greater … Continue reading →

Posted in Consumer Behavior | Tagged , , , , , | Comments Off on Monthly Musings with Marilyn: Generation Nice

“Marilyn is an expert in the study of consumer behavior. She has the unique ability to capture certain subtleties and nuances that would otherwise go unnoticed.”

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