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Tag: market research

Monthly Musings with Marilyn: The Slash Generation

Posted on by Sivo Insights

According to a recent New York Times Article “The Lives Of Millennial Career Jugglers,” today’s youth switches back and forth between different modalities of fulfillment. This new phenomenon has developed a self-proclaimed “slash” mentality; Doctor/Writer, Scientist/Baker, Researcher/Artist, etc. “While one … Continue reading

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Monthly Musings with Marilyn: Generation Nice

Posted on by Sivo Insights

More often than not, the millennial generation has been portrayed in a less than flattering light. Commonly described as narcissists, unreliable, self absorbed and lackadaisical, this growing cohort lives under a constant microscope of criticism and speculation from the greater … Continue reading

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